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Post by Al on Feb 28, 2017 13:43:49 GMT
We have had enough visitors to the ground over the last 7 years to sell our allocation ten fold. We desperately need a (long promised) customer relationship management, or CRM, system in place. You would be very surprised how attached you become to something you like that then emails you occasionally. It is about tempting back the young families that attend with schools and YFCs after their initial visit, and growing an affinity. If that means that they pay £20 for a family ticket to entice them, then some of the season ticket holders would surely have to accept that this is a small price to pay to try to grow our fanbase. Without being over dramatic, currently we are dying. Our older fanbase will naturally shrink and we are not doing enough to grow it from the bottom. What good is the CT work without any follow up? The idea above regarding a shares and likes draw for a meal for two or a family ticket is worth a try no? We have volunteers who do this sort of thing, empower them and give them a bit of responsibility and some prizes. And regarding Jon McCarthy, if it was him who blocked the selling 2000 tickets to away fans, I'm sorry Jon but your players were at there very best this season 2nd half away at Prenton Park when there were at least double that. We need the extra money badly. An extra 900 tickets to them at ave £12 takes a big chunk off the £20k defecit, and would have really helped towards the policing bill for the game. It also reduces the likelihood of any agro, and there are now bound to be away fans in the home end, and bound to be ticketless fans outside... To say the club is dying is a tad over dramatic. Plenty of teams in our league would swap places. We do need to get more kids on the Harry Mac and create some atmosphere though, I agree. Maidstone showed how it can be done. Marketing a mid table non league team is not that easy when you have saturation TV coverage of premier league and champions league. Just hope we put on a show on Friday. Not really very over dramatic at all. Look at the statistics regarding our falling gates year on year (not relying on away fans to boost the figures). Our home support has dropped significantly over the space of 4 years. That's not being over dramatic, it's a fact. If we keep that same drop up over the next 4 years we will struggle to break 1,000 home fans in the ground each week. That is sign of a dying club my friend.
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Post by Al on Feb 28, 2017 13:46:35 GMT
The club should have half a dozen or so tickets they give away every week through social media, it is an absolute no brainer. It is completely free advertising that will hit 1,000's of local people immediately. It's all well and good putting it on the Facebook page but unless you follow the page, and have it set to show on your newsfeed then you won't see it, I know I don't. Share and like on Facebook, rt and follow on twitter, all it needs is someone to put the post on and pick the winners, it's a 10 minute job and can be done anywhere by anyone with a mobile. I will happily do it if they are really that stuck for man power. Worse case scenario is someone wins who otherwise would have paid, but that is a small price to pay for the exposure it would get. Exactly, it'll probably work out cheaper than putting an advert in the local papers as well. Cost of 2 places in the LL a game for free advertising. It's a 10min job
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Post by Ian H Block on Feb 28, 2017 14:17:29 GMT
I don't think fans aren't coming to games because they don't know who or when we are playing. It's more likely that they can't be arsed. How we change that is the big challenge for the Club.
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Post by Al on Feb 28, 2017 14:24:56 GMT
I don't think fans aren't coming to games because they don't know who or when we are playing. It's more likely that they can't be arsed. How we change that is the big challenge for the Club. So do nothing then? Better to try something than just do nothing..
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Post by agl on Feb 28, 2017 14:30:11 GMT
Not really very over dramatic at all. Look at the statistics regarding our falling gates year on year (not relying on away fans to boost the figures). Our home support has dropped significantly over the space of 4 years. That's not being over dramatic, it's a fact. If we keep that same drop up over the next 4 years we will struggle to break 1,000 home fans in the ground each week. That is sign of a dying club my friend. No, it's a sign of a club with falling attendances. Not the same as a dying club at all. There are plenty of aspects that are flourishing. The fact that someone cares enough to raise £300 for flags being just one example.
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Post by Deleted on Feb 28, 2017 14:31:11 GMT
Didn't do them any harm 2nd half at Prenton Park? So you think away from home is the same as home then Where did I say that? I said that the players were outstanding in a game that had more than double the 2000 quoted. It should be even more intimidating for them away, and still they coped. An extra 700 or so away fans shouldn't effect them enough that we as a club earn thousands extra.
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Post by garoldblue on Feb 28, 2017 14:32:23 GMT
I don't think fans aren't coming to games because they don't know who or when we are playing. It's more likely that they can't be arsed. How we change that is the big challenge for the Club. You'll be surprised at how many don't know about us, especially when games are. I'm a season ticket holder but still don't know who or where we are playing one week to the next. Floating fans or someone stuck with something to do is more likely to pop down on a Saturday afternoon if they have the details pushed in their faces.
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Post by Al on Feb 28, 2017 14:46:43 GMT
Not really very over dramatic at all. Look at the statistics regarding our falling gates year on year (not relying on away fans to boost the figures). Our home support has dropped significantly over the space of 4 years. That's not being over dramatic, it's a fact. If we keep that same drop up over the next 4 years we will struggle to break 1,000 home fans in the ground each week. That is sign of a dying club my friend. No, it's a sign of a club with falling attendances. Not the same as a dying club at all. There are plenty of aspects that are flourishing. The fact that someone cares enough to raise £300 for flags being just one example. So the club could survive on gates of 1,000 then in the conference could it? If gates continue to drop then the club will go backwards. No matter how much goodwill there is out there by a fan raising money off his own back for flags (have the club offered help/support for this btw?) The rot has to stop now. This game is the perfect opportunity to showcase the club to the Chester Community and we can't even do a simple free ticket "like and share" initiative for a bit of free advertising.
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Post by Deleted on Feb 28, 2017 15:55:12 GMT
Just looked at the club's twitter and facebook pages, it's like they really can't be arsed. 1 token post a day.
Social media is a great tool for advertising and it's FREE! The club don't utilise it.
I honestly think the club should be plugging ticket sales/upcoming games every 2-3 hours. Hammer the local Blacon/Hoole/Lache etc community groups, the Chester noticeboard pages on FB. It's really not difficult to do.
Then, like others have said here, run competitions. Encourage folk to use that share button, it's what it's there for.
It's almost like the club don't want to sell games out.
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Post by agl on Feb 28, 2017 16:08:15 GMT
So the club could survive on gates of 1,000 then in the conference could it? If gates continue to drop then the club will go backwards. No matter how much goodwill there is out there by a fan raising money off his own back for flags (have the club offered help/support for this btw?) The rot has to stop now. This game is the perfect opportunity to showcase the club to the Chester Community and we can't even do a simple free ticket "like and share" initiative for a bit of free advertising. 1,000 is a figure you've made up to suit your argument. In any case I'm not saying that gates of 1000 are sustainable in the national league, or that we shouldn't be worried about falling gates...only that the club is not "dying". That's just ridiculous. There's plenty of good work going on and like it or not the onus is always going to be on the fans if you buy into the model we have (as per flags). Very easy to sit there and keep slagging off "the club". The club is the fans. I.e. You.
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Post by Al on Feb 28, 2017 16:18:03 GMT
You refuse to acknowledge the alarming drop in attending home supporters.
OPEN YOUR EYES MAN!!
I'm not slagging the club off, I'm increasingly concerned about the drop in gates and where that is leading us. 20K projected loss this season off the back of our best season yet at our highest level since reformation and gates at their lowest average yet, does that not ring alarm bells to you? Because it bloody should!!! That carries on for the next 5 years and we will have NO RAINY DAY FUND LEFT!!!
We get told there are initiatives in the pipeline to drum up interest for Friday, we're now 3 days before kick off and NOTHING to my knowledge has been done?
Has the club official twitter and facebook pages given us updates on ticket sales for the home end??
If asking that is slagging the club off then I give up, maybe I should ask more important questions like the volume of the P.A. and the temperature of the pies..
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Post by Reason on Feb 28, 2017 16:21:00 GMT
So the club could survive on gates of 1,000 then in the conference could it? If gates continue to drop then the club will go backwards. No matter how much goodwill there is out there by a fan raising money off his own back for flags (have the club offered help/support for this btw?) The rot has to stop now. This game is the perfect opportunity to showcase the club to the Chester Community and we can't even do a simple free ticket "like and share" initiative for a bit of free advertising. The volunteers have done a tremendous job advertising this match all over the place. Chester Chronicle have also been great with articles and interviews with players daily. The thing that will destroy this club is the constant sniping. We have already lost useful people who, after endless criticism, have left in despair. One thing for sure is that the snipers won't step up to take their places.
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Post by Al on Feb 28, 2017 16:23:54 GMT
So the club could survive on gates of 1,000 then in the conference could it? If gates continue to drop then the club will go backwards. No matter how much goodwill there is out there by a fan raising money off his own back for flags (have the club offered help/support for this btw?) The rot has to stop now. This game is the perfect opportunity to showcase the club to the Chester Community and we can't even do a simple free ticket "like and share" initiative for a bit of free advertising. The volunteers have done a tremendous job advertising this match all over the place. Chester Chronicle have also been great with articles and interviews with players daily. The thing that will destroy this club is the constant sniping. We have already lost useful people who, after endless criticism, have left in despair. One thing for sure is that the snipers won't step up to take their places. So how many tickets have been sold off the back of that? Can we not offer 2 tickets in a competition on twitter and facebook using the like and share function? It's a 10 minute job for good, free advertising...
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Post by agl on Feb 28, 2017 16:26:29 GMT
You refuse to acknowledge the alarming drop in attending home supporters. OPEN YOUR EYES MAN!! I'm not slagging the club off, I'm increasingly concerned about the drop in gates and where that is leading us. 20K projected loss this season off the back of our best season yet at our highest level since reformation and gates at their lowest average yet, does that not ring alarm bells to you? Because it bloody should!!! That carries on for the next 5 years and we will have NO RAINY DAY FUND LEFT!!! We get told there are initiatives in the pipeline to drum up interest for Friday, we're now 3 days before kick off and NOTHING to my knowledge has been done? Has the club official twitter and facebook pages given us updates on ticket sales for the home end?? If asking that is slagging the club off then I give up, maybe I should ask more important questions like the volume of the P.A. and the temperature of the pies.. I've acknowledged the drop in attendances in the above post. You keep missing my point. The reasons for the drop in gates are complex - there's been umpteen threads on them and I haven't got time to revisit them all now. Out of curiosity what does an update on ticket sales achieve? You can't make people go to a football match. We all care about the club...we just have different views about the way it's being run. PS Think you also have a problem with the caps lock on your computer. I'd get that looked at.
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Post by luckyblue on Feb 28, 2017 16:27:46 GMT
We are all in this together as owners of our club. We must all play our part. Every time we have a match coming up I share the fact on Facebook and Twitter and any other social media I can think of. If we all (all 1100 owners of CFC) do this will reach thousands of potential visitors/customers to the next game. Just got to try anything and everything to publicise ourselves.
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Post by Rio Doherty on Feb 28, 2017 16:30:15 GMT
We are all in this together as owners of our club. We must all play our part. Every time we have a match coming up I share the fact on Facebook and Twitter and any other social media I can think of. If we all (all 1100 owners of CFC) do this will reach thousands of potential visitors/customers to the next game. Just got to try anything and everything to publicise ourselves. I do the same on instagram. I do a mini preview on the match then after a match i upload all of my photos of the match. At the end of the day, it's a free advertising tool and I have nothing against the 'like and share'. We can't suffer without putting anything to action.
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Post by Al on Feb 28, 2017 16:34:55 GMT
You refuse to acknowledge the alarming drop in attending home supporters. OPEN YOUR EYES MAN!! I'm not slagging the club off, I'm increasingly concerned about the drop in gates and where that is leading us. 20K projected loss this season off the back of our best season yet at our highest level since reformation and gates at their lowest average yet, does that not ring alarm bells to you? Because it bloody should!!! That carries on for the next 5 years and we will have NO RAINY DAY FUND LEFT!!! We get told there are initiatives in the pipeline to drum up interest for Friday, we're now 3 days before kick off and NOTHING to my knowledge has been done? Has the club official twitter and facebook pages given us updates on ticket sales for the home end?? If asking that is slagging the club off then I give up, maybe I should ask more important questions like the volume of the P.A. and the temperature of the pies.. I've acknowledged the drop in attendances in the above post. You keep missing my point. The reasons for the drop in gates are complex - there's been umpteen threads on them and I haven't got time to revisit them all now. Out of curiosity what does an update on ticket sales achieve? You can't make people go to a football match. We all care about the club...we just have different views about the way it's being run. PS Think you also have a problem with the caps lock on your computer. I'd get that looked at. People in glass houses mate, learn how to quote a thread before slagging me off about using capitals to put my point across to you. It is providing updates to our supporters, a daily update via social media on the number of tickets sold, how many left i.e. "Hurry only x amount of tickets left" messages using the clubs official accounts, drive those ticket sales with the people following the club, drum up that support that we need so badly. Updates on sales, competitions for 2 free tickets using the like and share functionality, as well as the article in the Chester Chronicle as well as the rest. Do you understand how vital this all is? It's not "Sniping" it's advice on how to better communicate with the people of this area and our own supporters.
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Post by agl on Feb 28, 2017 16:40:53 GMT
No need for capitals. It's like using green ink. I get your point, just don't agree with you and you keep missing mine. Nowhere have I said I'm not worried about falling gates. Instead of typing away, why not get on your phone and see if you can entice five of your mates along to the game?
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Post by billyw on Feb 28, 2017 16:42:16 GMT
Just looked at the club's twitter and facebook pages, it's like they really can't be arsed. 1 token post a day. Social media is a great tool for advertising and it's FREE! The club don't utilise it. I honestly think the club should be plugging ticket sales/upcoming games every 2-3 hours. Hammer the local Blacon/Hoole/Lache etc community groups, the Chester noticeboard pages on FB. It's really not difficult to do. Then, like others have said here, run competitions. Encourage folk to use that share button, it's what it's there for. It's almost like the club don't want to sell games out. It may be that the people at the club, including the volunteers, are of an age where the use of Social Media does not come naturally. How about some of you youngsters getting involved.
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Post by Reason on Feb 28, 2017 16:42:36 GMT
The volunteers have done a tremendous job advertising this match all over the place. Chester Chronicle have also been great with articles and interviews with players daily. The thing that will destroy this club is the constant sniping. We have already lost useful people who, after endless criticism, have left in despair. One thing for sure is that the snipers won't step up to take their places. So how many tickets have been sold off the back of that? Can we not offer 2 tickets in a competition on twitter and facebook using the like and share function? It's a 10 minute job for good, free advertising... So how many tickets will be sold on that.
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Post by blue4life on Feb 28, 2017 17:29:56 GMT
I find it hard to believe it was down to McCarthy for not giving Tranmere more tickets, down to the police I'd say.
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Post by richard on Feb 28, 2017 18:06:37 GMT
So the club could survive on gates of 1,000 then in the conference could it? If gates continue to drop then the club will go backwards. No matter how much goodwill there is out there by a fan raising money off his own back for flags (have the club offered help/support for this btw?) The rot has to stop now. This game is the perfect opportunity to showcase the club to the Chester Community and we can't even do a simple free ticket "like and share" initiative for a bit of free advertising. The volunteers have done a tremendous job advertising this match all over the place. Chester Chronicle have also been great with articles and interviews with players daily. The thing that will destroy this club is the constant sniping. We have already lost useful people who, after endless criticism, have left in despair. One thing for sure is that the snipers won't step up to take their places. Interesting to see the opposing views on this thread. I can see both points of view here. Some of the posts do seem like sniping, but in fairness others are simply asking for information and sharing ideas I tend to agree with nwas, in as much as a CRM database, with automated marketing tools is the way forward
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Post by garoldblue on Feb 28, 2017 18:29:46 GMT
The volunteers have done a tremendous job advertising this match all over the place. Chester Chronicle have also been great with articles and interviews with players daily. The thing that will destroy this club is the constant sniping. We have already lost useful people who, after endless criticism, have left in despair. One thing for sure is that the snipers won't step up to take their places. Interesting to see the opposing views on this thread. I can see both points of view here. Some of the posts do seem like sniping, but in fairness others are simply asking for information and sharing ideas I tend to agree with nwas, in as much as a CRM database, with automated marketing tools is the way forward There's a CRM program that the club should be able to get for free as a not for profit organisation, we were offered it in my last job which was for a charity, the name escapes me though
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Post by garoldblue on Feb 28, 2017 18:33:19 GMT
Interesting to see the opposing views on this thread. I can see both points of view here. Some of the posts do seem like sniping, but in fairness others are simply asking for information and sharing ideas I tend to agree with nwas, in as much as a CRM database, with automated marketing tools is the way forward There's a CRM program that the club should be able to get for free as a not for profit organisation, we were offered it in my last job which was for a charity, the name escapes me though Just googled it, it's called Salesforce
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Post by sirfred on Feb 28, 2017 19:09:18 GMT
Let's all get in the Blues Bar on Friday clear the tables and beat the crap out of each other Wild West Style - arguing about flags pies and lack of social media etc - we have to remember the Fans owner model is what we have elected for and we have to get used to shoestring budgets and volunteers (who do a great job) we can be happy with our lot or discuss other ways of running the club Fans/Part investor model say 51/49 per cent or even other percentage deals - now replies will inevitably follow saying you would never again accept investment which is fair enough but you have to realise we have met our ceiling unless we get a massive cup run - should I clear the tables in the Blues Bar then ?
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Post by paulie on Feb 28, 2017 20:03:54 GMT
Let's all get in the Blues Bar on Friday clear the tables and beat the crap out of each other Wild West Style - arguing about flags pies and lack of social media etc - we have to remember the Fans owner model is what we have elected for and we have to get used to shoestring budgets and volunteers (who do a great job) we can be happy with our lot or discuss other ways of running the club Fans/Part investor model say 51/49 per cent or even other percentage deals - now replies will inevitably follow saying you would never again accept investment which is fair enough but you have to realise we have met our ceiling unless we get a massive cup run - should I clear the tables in the Blues Bar then ? I'm game.
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Post by Charfield Blue on Feb 28, 2017 20:24:01 GMT
Let's all get in the Blues Bar on Friday clear the tables and beat the crap out of each other Wild West Style - arguing about flags pies and lack of social media etc - we have to remember the Fans owner model is what we have elected for and we have to get used to shoestring budgets and volunteers (who do a great job) we can be happy with our lot or discuss other ways of running the club Fans/Part investor model say 51/49 per cent or even other percentage deals - now replies will inevitably follow saying you would never again accept investment which is fair enough but you have to realise we have met our ceiling unless we get a massive cup run - should I clear the tables in the Blues Bar then ? I'd have driven up for this, but much as I like a wild west style bar fight I'm not paying a quid for the privilege!
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Post by Deleted on Feb 28, 2017 23:01:15 GMT
Ho hum, from twitter - THE NATIONAL LEAGUEVerified account @thenationallge The pundits giving their opinion for @btsportfootball at The Deva Stadium are two ex managers of chesterfc - Steve Burr and Jim Harvey.
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Post by Goats 'n Roses on Feb 28, 2017 23:52:01 GMT
Tranmere should win this by at least 2 goals. 1-3 is my prediction. With a little saver on the 1-4 stretching the 14's generally available for 1-3 to 33's for the 1-4
1-3
14/1
Get on!
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Post by Rio Doherty on Mar 1, 2017 7:01:31 GMT
Ho hum, from twitter - THE NATIONAL LEAGUEVerified account @thenationallge The pundits giving their opinion for @btsportfootball at The Deva Stadium are two ex managers of chesterfc - Steve Burr and Jim Harvey. That should be good.
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